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THE SECOND COMING OF FLOWERS

In his essay, How Flowers Changed the World, famed anthropologist Loren Eisley described the first coming of flowers, 100 million years ago:
Once upon a time there were no flowers at all.... only the cold dark monotonous green of a world whose plant life possessed no other color.
Alice Hargrave
Somewhere, just a short time before the close of the age of reptiles, there occurred a soundless violent explosion. It lasted millions of years, but it was an explosion, nevertheless. It marked the emergence of the angiosperms--the flowering plants.... Flowers changed the face of the planet. Without them, the world we know--even man himself--would never have existed. 
Eisley explains that, in addition to covering the world with beautiful colors, the seeds from flowering plants created superior sources of energy which fueled new species with faster metabolisms and higher functioning brains: 
The agile brain of the warm-blooded birds and mammals demands a high oxygen consumption and food in concentrated forms, or the creatures cannot long sustain themselves. It was the rise of the flowering plants that provided that energy and changed the nature of the living world.
 That was the first coming of flowers.

Once upon a time people lived without pictures in their daily lives.  Yes, there were a few select murals and paintings in palaces and temples, but people had no posters, prints, calendars, illustrated books or other pictures in their homes or workplaces or on their streets. From the beginning of the world until a few hundred years ago, people lived essentially without images.  

Then slowly another "soundless, violent explosion" occurred. The industrial revolution began in Great Britain in the second half of the 18th century and it brought new methods of paper-making and reproduction techniques that made volume printing possible. Signs, billboards and posters began to pop up on public streets.

Henry Sumner Watson 
Bigger and faster steam-powered presses, lithography, new systems of distribution, color reproduction, etc. combined with new prosperity from mass audiences to spread images around the earth.  Just as flowers transformed the plant world with colors and shapes, pictures transformed the human made world.

Harry Grant Dart
This transformation of our environment with bits of aesthetic meaning took place in what geologists would consider a blink of an eye.

 

The trasformation is far from complete.  Today images continue to proliferate at an increasing rate.  Hundreds of web sites such as pinterest, flickr and deviantart are dense with pictures accessible to anyone in high rez form with the push of a button.  Now images not only move, they're interactive and created by artificial intelligence.

The significance of these two great transformations is more than merely aesthetic.  Just as flowering plants provided concentrated fuel that helped brains advance, I suspect the democratization of pictures  affects minds with content, nuance, imagination and diversity in more digestible forms than words could do. Just as modern graphic design proved successful in stimulating new forms of consumer demand, images can stimulate a wide range of activity.

In view of what happened last time, who can say where it will lead?

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